Working in partnership with The India Fitness Connect (TIFC), one of the largest Gym Equipment Suppliers in India, Jordan made astonishing progress in capitalising on India’s growing health & fitness market.

Jordan’s renowned, premium gym equipment can now be seen in over 20 cities including Delhi, Mumbai, Kolkata, Goa and Chennai.

“With a population of over 1 billion and the fifth largest market in Asia-Pacific, India has been a key focus for Jordan in the last few years. With our eyes firmly set on working with a partner serving the high-end premium health clubs, we have been fortunate in establishing a strong partnership with The India Fitness Connect.” Zak Pitt, Managing Director

Having established their collaboration with TIFC in the summer of 2018, Jordan have now shipped more than 95 tonnes of premium free weights and functional equipment to India, from their Asia distribution hub. Gold's Gym, recognised as one of India's best gym chains, is just one of many recent clients investing in branded free weights across the subcontinent.

ABS Fitness, one of India’s finest fitness club franchises, are another one of TIFC’s many clients investing in top end gym equipment to serve their growing membership of 60,000 across 25 clubs. Jordan were chosen to custom brand Classic Urethane Olympic Discs and Dumbbells (featuring the ABS logo) in addition to supplying functional kit, for their latest 5-star club, ABS Camp in Pune.

Jordan’s latest project with TIFC has led to the design of a unique personalised gold handled dumbbell for NITRRO Bespoke Fitness in Mumbai. Designed to complement their illustrious décor and gold standard services including live DJ’s and valet parking, Jordan demonstrate their product design and customisation capabilities.

Aqeel Navlakhi, Vice President of The India Fitness Connect (TIFC) said,

 “Our relationship with Jordan Fitness has grown from strength to strength. The team, products and quality are top class and is appreciated by all our customers. The brand is now being recognised in the country and this is only going to lead to a deeper penetration and for Jordan Fitness to take over the Custom Free Weight and fitness accessories market in India.”


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