Industry leaders in functional fitness

Watch the video and read more about us below. 

At Jordan Fitness, we live and breathe movement. For over 30 years, we’ve been proud to lead the way in the design and supply of high-quality functional fitness equipment both in the UK and around the globe.

What sets us apart is our passion for progress. We listen to our customers, evolve our ideas, and continue to create products that raise the bar for performance and innovation. Whether you're training, coaching, or kitting out a new facility, we’re here to support your goals - every step, lift, and rep of the way.

Our World Is Built Around Fitness
Fitness is what drives us and supporting your business is what motivates us. Whether you’re launching a new studio or scaling your gym chain, we’re here to help you create the space, tools, and experiences that keep people moving.

We’re constantly exploring ideas, developing new products, and investing in smart design so you don’t have to. We’ve poured hundreds of thousands of pounds into research and product development to ensure that what we offer isn’t just premium — it’s practical, proven, and ready for your gym floor.

Built to Scale, Designed to Perform
From independents to global distributors, our customers span the globe and our operations scale to support them. With 90,000 sq ft of warehousing space and high stock levels across multiple sites, we deliver quickly and reliably. And if it suits your needs better, we can even ship direct from our global manufacturing partners.

We’re proud to design in the UK and fly the flag for British manufacturing, with Jordan Fitness products now found in facilities across more than 85 countries.

Partnering for a Stronger Future
We don’t just supply we collaborate. Our global network includes strong partnerships with many other equipment brands and exclusive brand distribution with Hatton Boxing and HEGREN. Together, we’re able to offer a more complete solution for your space.

You’ll also find us regularly exhibiting at industry-leading events like PerformX, FIBO, and Elevate, always bringing something new to the floor.

More Than Equipment
Great equipment is only part of the picture. That’s why we created the Jordan Training Academy — a hub of expert-led professional CPD training courses designed to support coaches, trainers, and educators in getting the most from our products. Whether you’re using our equipment or selling it, we want you to feel confident and capable.

Design That Delivers
Need help planning your space? Our experienced design and sales teams are here to help from day one. We can offer full 3D gym design, specialist advice, and a complete service that takes you from concept through to installation, and beyond. Full finance options are also available.

Let’s Build Something Strong Together
For more information about our products and services, contact our Sales Team at sales@jordanfitness.co.uk or give us a call on +44 (0)1553 763285.