Midland Fitness Games Case Study

UK CROSSFIT GAMES

The very first Midlands Fitness Games opened its doors in October 2021, offering a CrossFit competition at The Newark Showground. Originally due to take place in April 2020, this was one of the first competitions, held post the UK Covid lockdowns.

Created by brothers Myles & James Brownhill, of Fosse Way CrossFit, their vision of a bi-annual CrossFit Games in the in the heart of England, came into fruition with a sell-out event.

Offering teams of 4 the opportunity to challenge other CrossFit Gyms, four categories accommodated for all abilities, and included Rx, Intermediate, Scaled, and Masters.

This 1400 sqm of space transformed into an epic CrossFit playground, with a custom 20 lane rig, brand new Jordan Olympic barbells/plates and kettlebells, creating an electric atmosphere.

Congratulations to RocketPWR Athletes who took the top of the podium, and to all those who took part!

The next Midlands Fitness Games will take place in April 2022.

WHAT MIDLANDS FITNESS GAMES HAVE TO SAY ABOUT THEIR EXPERIENCE...

"This was my first competition and I loved it. It was really well organised, the judges and volunteers were really helpful throughout the day. Workouts were good and challenging yet enjoyable. The atmosphere was great. Can’t wait to do it again next time!"